Johnnie Athletes NIL Alliance is a unique opportunity for all athletes on a team to participate in NIL.  Different than Targeted NIL where a specific athlete has a NIL deal, this NIL Alliance raises money from friends, family and interested fans that is shared equally among all Alliance members.

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Any athlete can join an Alliance, and in this way NIL becomes available for everyone.

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This is essentially a crowd-sourced platform where student athletes form and join an Alliance, with those athletes then engaging the community to sign-up and support them through a monthly financial commitment.